Do You Know Where Your Business is Headed? - Page 2
4) How will you reach these clients?
5) How much will it cost to make this happen?
You can add more details as you go, begin with this as a framework and then see what other specific information you need to add. Once you have written this down, don't put it in a drawer or file it away. Keep it in front of you at all times and track your progress. Review it weekly or bi-weekly, at least monthly. If you see that things have strayed off course, make the necessary adjustments to get back on track.
If you need any more proof that planning is important take a look at the trip you took your business on the prior twelve months. Did you set out for a beach holiday in Mykonos, Greece and end up in Helsinki, Finland during the Winter? When planning the next journey for your business it is helpful to see where your planning led you in the past in order to become clear about how to get where you want your business to go in the future.
Feeling anxious because you realize your current plan isn't going to bring you the results you want? Then stop working 'in' your business right now and take some time to work 'on' your business. Create an adventure for your business that will allow you to celebrate upon arrival! Happy travels.
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