Word Of Mouth Marketing (Part One)

by Jurek Leon

"My business wouldn't be where it is today if it wasn't for word of mouth."

Most people agree with this comment. Typically, depending on the industry or profession, people estimate that between 30% and 80% of their new business comes from word of mouth or referral, with the majority at the higher end.

Yet, when asked what program they have in place to stimulate and develop word of mouth marketing, managers typically say that they rely on satisfied customers spreading the word.

In other words, they leave it up to chance.

"Word Of Mouth Marketing (Part One) - Page 2"

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"Word Of Mouth Marketing (Part One) - Page 2"

"Google Adwords - Analyzing Your Expenses Vs. Sales"

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