Starting an Online Business from Scratch

by Rachael Willis

One advantage of doing business online is that you can start from scratch without investing much money. Here is a 27 Step Action Plan to help you get started...

1. List 5 hobbies, interests or areas of expertise. If you want to start a new business, you'd better choose a subject that you like and a subject where you can show expertise. You will have more fun and you will be more competitive.

2. Brainstorm a list of keywords and phrases related to those hobbies and interests. For example, if you are going to sell small airplane collectibles, some possible keywords could be: airplanes, aeronautics, war airplanes, etc.

3. Research those keywords in Wordtracker.com to locate problem statements that have high search results and low competition. Wordtracker.com is a web page that helps you find out how many times your keywords are searched online, how popular your keywords on search engines are. Those keywords may represent problem statements. Wordtracker shows you how many people are buying traffic on those keywords and how much are they paying. You need to find popular statements with low competition.

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